Influencer collaboration consultancy
Creators who send buyers, not just followers.
We run end-to-end influencer collaboration for ecommerce brands — finding the right creators, managing the campaign and tracking the conversions that reach your store. Not likes. Not reach. Buyers.
What we do end to end
Strategy & fit
We start with your brand, your audience and your goals — then build a collaboration strategy around creators who actually reach the buyers you want, not just followers who scroll past.
Creator sourcing & vetting
We identify and vet creators across Instagram, YouTube, Pinterest and niche platforms: audience quality, engagement authenticity, category fit and past brand work. No inflated follower counts, no fake engagement.
Outreach & negotiation
We handle the outreach, briefing and deal structure — gifting, paid collaborations, affiliate commissions or long-term ambassadorships — so you get fair terms without the back-and-forth.
Campaign briefing & content
Clear, brand-aligned briefs that give creators creative freedom without going off-brand. We review content before it goes live and manage revision rounds.
Performance tracking
We track reach, engagement, traffic and conversions from every collaboration — so the budget goes to the creators who move product, not just the ones who post well.
Ongoing partnerships
The best influencer results come from relationships, not one-off posts. We build the creator network around your brand over time, scaling what works.
Connected to your store, not just your social
Because we are a Shopify development and growth team first, we wire influencer campaigns directly into your analytics. Every collaboration gets UTM tracking, conversion attribution and a clear read on what traffic actually bought. Most influencer agencies measure impressions; we measure revenue.
Seen in our client work
Influencer collaboration is part of the full-service growth package we run for clients like Gemanifest — where we handled design, development, digital marketing and influencer consultancy together, growing the brand from launch.
Frequently asked questions
What types of brands does this work for?
Primarily product-based ecommerce brands — beauty, wellness, food, lifestyle, fashion, home. We have the most experience with Shopify stores but the approach applies to any direct-to-consumer brand with a clear audience. If you are still finding product-market fit, we will tell you honestly whether influencer collaboration is the right spend right now.
Do you work with mega-influencers or micro-influencers?
Both, depending on the brief — but in our experience micro and mid-tier creators (10k–300k followers) consistently outperform on conversion for ecommerce because their audiences trust them more. We build a mix based on your goals, not on chasing the biggest name we can afford.
How do you make sure creators are a genuine fit?
We check follower authenticity (no purchased audiences), engagement rates against category benchmarks, audience demographic overlap with your target buyers and past brand work. We also look at how they respond to brands in their content — creators who feel natural versus those who clearly post for cheques.
Can you handle the whole campaign end to end?
Yes — from strategy and creator sourcing through briefing, content review, posting and performance reporting. You approve the strategy and creators; we handle the operational detail. We can also plug into an existing in-house or agency setup if you only need parts of the process.
How is this different from a standard influencer agency?
We are primarily a Shopify development and growth team, which means we connect influencer campaigns directly to your store and analytics — tracking not just reach and engagement but actual traffic, add-to-cart and conversions. Most influencer agencies stop at impressions; we measure what hits the bottom line.
Ready to find creators who actually convert?
Tell us about your brand and audience — we'll show you how we would approach it.